The Nordic Swan Ecolabel has a holistic approach. This means that all relevant environmental parameters are considered throughout the entire product life cycle; from raw materials, production and use to re-use, recycling and disposal.
In this way, the Nordic Swan Ecolabel promotes a circular economy, the efficient use of resources and biodiversity – and works to ensure a reduced climate impact and to prohibit the use of harmful chemicals. It also means that Nordic Swan Ecolabelled textiles have reduced environmental and climate impact throughout the textile's lifecycle and that the textiles are among the most environmentally friendly on the market.